What is Net Revenue Retention (NRR)?
Revenue kept and expanded from existing customers over a period. Above 100% means the base grows without new customers; top SaaS reaches 120 to 140%.
Where you will use it: this term comes up in the Entrepreneurial Finance course, and the full course glossary collects every term in one place.
Related terms
From the free Entrepreneurial Finance course by Devon Coombs, CPA, MBA.
