What is VRIO?
Barney's test of whether a resource yields sustained advantage: Valuable, Rare, costly to Imitate, and the firm Organized to capture it (Barney, 1995, evolving from the 1991 VRIN test).
Where you will use it: this term comes up in the Entrepreneurial Finance course, and the full course glossary collects every term in one place.
Related terms
From the free Entrepreneurial Finance course by Devon Coombs, CPA, MBA.